Signet is a major partner for the Aussie Boomers
Signet is a major partner of the Australian Boomers, and we're on the major part of their bodies, their legs!
Signet is riding loud and proud in the thick of the action – right there on the players' shorts! That's where you want your logo if you really want to facilitate greatness. In the engine room, right above the pistons and on the quads.
We're partnering the part that makes them jump! We're supporting speed off the mark, the vertical leap, movement off the ball... illusiveness. No short cuts! We're about extra reps, the hard yards and leg day at the gym.
Signet is here to Help Australia Compete.
Join us, and our official Signet ambassadors - Australian Boomers, Joe Ingles (Utah Jazz) and Matthew Dellavedova (Cleveland Cavaliers), as we give fans a behind the court glimpse of what it takes to prepare and perform against the world's best at the FIBA World Cup and Tokyo 2020 Olympics.
From training sessions to down time and all the way to game time, Signet will give you unprecedented access to Delly and Jingling Joe, so you too can support the Boomers.
Stay tuned to watch these Aussie underdogs band together as they face their ultimate challenge to date and bring home gold for Australia.
Basketball Australia is proud to announce Signet, Australia's leading packaging and warehouse supplies provider, as a new major partner of the Australian Boomers.
The Signet logo will be riding loud and proud in the thick of the action on the Boomers shorts against the USA and at the 2019 FIBA World Cup in September.
Matt Henry, General Manager of Marketing & Sales for Signet, said "We are proud to be a major partner of the Boomers, on the major part of the players' bodies, the legs! That's where you need to be if you really want to facilitate greatness. Right there above the pistons and on the quads. Where only those who are dedicated to the cause venture! The Boomers don't skip leg day, so we didn't want to skip supporting their legs either. How could Joe Ingles dunk on his Jazz teammate Donovan Mitchell if Signet weren't powering his legs to greatness!?"
Signet isn't just throwing a logo on the pant-leg of Australia's greatest ballers though. Signet ambassadors, "Average" Joe Ingles (Utah Jazz) and Delly (Cleveland Cavs) will take fans behind the scenes of the Boomers with unique content, published by Signet. Giving Aussies a glimpse of what it takes to prepare and perform against the world's best at the FIBA World Cup and Tokyo 2020 Olympics.
"Think of it as the secret handshake fans can have with Delly, except way more elaborate than the boring one he had with Lebron", says Mr Henry.
From training sessions to downtime and all the way to game time, Signet will give fans unprecedented access to Delly, Jingling Joe and the Boomers. So, you too can Help Australia Compete!
Basketball Australia's Chief Executive Officer Jerril Rechter said: "We welcome Signet to Basketball Australia at such an exciting time for the Boomers. Thanks to the support of passionate companies such as Signet, our teams are able to compete at the highest level."
Signet CEO, Jack Winson said "We're all about Helping Australia Compete. Our customers are everyday Aussies and businesses who might be underdogs within their industry but are looking to become over-achievers. The Boomers are just that too, underdogs from humble beginnings that are taking it to the world's best with the expectation of nothing less than the top result. So, Signet is more than proud to join forces with the Australian Boomers and support them on their quest to Gold."