In an industry dominated by plastic, Byron Bay eco-lifestyle brand Seed & Sprout stands out with two ambitious goals: to replace everyday household items typically made from plastic with beautiful, eco-friendly alternatives and to ship every customer order 100% plastic-free.
For Seed & Sprout, it’s not just about what’s inside the box. Their secondary packaging needed to reflect the same care and consideration — aligning with their values from the outside in. Every Seed & Sprout order must arrive beautifully packed, fully protected, and completely free of plastic.
“Shipping plastic-free is a non-negotiable. That’s actually really, really difficult to do, but it’s so important to us from a values perspective.”— Rebecca Williams, CEO, Seed & Sprout
After an extensive search for a packaging partner that could match their values and meet the demands of a growing business, Seed & Sprout partnered with Signet to deliver on their promise of sustainability without protective compromise. With a shared commitment to environmental responsibility, Signet worked closely with the Seed & Sprout team to help innovate their packaging approach from concept to delivery. The result was a suite of scalable solutions that not only reduced environmental impact but also elevated the unboxing experience for their customers.
“Signet was one of those partners that we found could really run with us and innovate at the same pace.”
Signet provided Seed & Sprout with a solution that included the Geami Kraft Honeycomb Paper Wrap as a plastic-free protective alternative to bubble wrap, recyclable paper Jiffy Padded Mailers, Kraft Water-Activated Paper Tape for secure, tamper-evident sealing, along with Kraft Fragile Paper Tape for labelling and a variety of Recycled Shipping Cartons to suit their 400+ unit product ranges.
“I’m a massive fan of Signet. The customer care is extraordinary – couldn’t be happier. I’ve made a lot of emergency calls from that warehouse floor for packaging, and they are just so responsive. I’m really impressed.
And that’s a true story – I’ve done it many times… ‘We need more boxes. Help us!’”
In a world full of packaging waste, Seed & Sprout are proving that it’s possible to achieve and encourage better environmental outcomes. With the right solutions and the right partners, sustainability can scale—and still deliver on quality, performance, and brand values.
To learn more about Signet’s Sustainable Packaging Range, call and speak to one of our team members at 13 7446, email sales@signet.net.au, Live Chat with us at www.signet.net.au or submit an enquiry below.
Signet is proud to support Seed & Sprout and over 60,000 Aussie ventures.
