From packaging to office essentials, Signet supplies Incu with everything they need to deliver premium, designer-led products across Australia.
In 2002, brothers Brian and Vincent Wu founded Incu with a vision to combine their love of travel, international designers, and emerging Australian brands to create a new retail concept for the Australian market. Since then, Incu has flourished into a multifaceted fashion and lifestyle business at the forefront of Australian retail, with a strong presence in some of the country’s most iconic shopping precincts, as well as a thriving online store.
As Incu's popularity grew, so did their need for reliable, scalable packaging solutions. They began searching for a partner who could not only meet their packaging demands but also conveniently supply their stores, warehouses, and offices with essential operational products. Signet’s one-stop-shop model delivered on all fronts, with fast online ordering, a range of products that would cater for all their needs, same-day despatch, and national warehousing, ensuring Incu always had what they needed — on time and hassle-free.
“We needed a partner who could always work with us, supply different facets of our business, adapt to our fluctuating stock needs and supply us at short notice. The types of packaging we use can vary widely depending on the product and our order volumes can be unpredictable — some weeks we process over 100 orders, while other weeks we might have as few as 15. It's the nature of our industry.” – Oisin Filitonga, Incu Warehouse Supervisor
Since partnering in 2020, Incu has relied on Signet for everything from Shipping Cartons and Mailing Boxes to Signet’s Own Rubber Packaging Tape, Facial Tissues, and even 3M Post-it Notes. As Incu opened new storefronts and expanded their online capabilities, they also chose to upgrade their sustainability efforts. Through eco-friendly packaging choices, they were able to drive their business forward while enhancing the customer's unboxing experience with materials that supported the look and feel of their brand.
“We make efforts to recycle and reuse as much as possible in our day-to-day operations but wanted to take a bigger step forward in the types of packaging we were using. Signet range of sustainable alternatives help us do that!"
One of the biggest changes Incu made was to their protective packaging. Signet’s Heavy Duty Kraft Wrapping Paper and Geami Honeycomb Paper Wrap were introduced as 100% recyclable and reusable solutions, providing both void fill and surface protection during transit. For added cushioning of extra fragile items, Signet’s Eco-Box Bubble also offered an effective, eco-friendly alternative to traditional virgin plastic bubble wrap.
“We place great emphasis on the customer’s perspective, especially with the premium pricing of our products. We want to make sure that the customer always has the best experience and ensure that our forward-thinking brand is represented both in-store and with our product deliveries.”
Incu is set to keep leading the way in thoughtful, forward-thinking luxury fashion and lifestyle products. As they continue to take bold, rewarding risks that drive the industry forward, they count on Signet to ensure their packaging solution remains reliable, sustainable and best-in-class.
To learn more about Signet's eCommerce Packaging, Mailroom & Shipping or Office Supplies ranges, call and speak to one of our team members at 13 7446, email sales@signet.net.au, Live Chat with us at www.signet.net.au or submit an enquiry below.
Signet is proud to support Incu and over 60,000 Aussie ventures.
